Customer Service on the Internet: Building Relationships, Increasing Loyalty, and Staying Competitive, 2nd Edition
A comprehensive guide to taking full advantage of the Internet for customer care
A dynamic customer service Web site can dramatically increase customer loyalty and provide a competitive edge that all companies strive to achieve. But in order to run a successful site, you must know the latest technologies and understand how to integrate them into your business strategy. Written by internationally recognized Web marketing expert Jim Sterne, this book clearly explains these technologies and demonstrates how companies of all sizes can use them to create and maintain cutting-edge customer service sites.
Completely updated for today's technically-savvy readers, this Second Edition covers all the bases. You'll learn the steps needed to make the transition from your current customer support to the Web. You'll also find valuable information on how to improve your existing site in order to save money and provide better quality support. And with the help of numerous case studies from a variety of different industries, you'll discover how other companies create and maintain their Web sites.
This book will help you:
* Create a service plan that takes full advantage of the Web's potential
* Determine the best way to present your company's information on the Web
* Effectively manage e-mail
* Find out exactly what your customers want and measure their satisfaction
* Examine how others are using networked computer communications
* Utilize extranets to lock in customers and channel partners and lock out competitors
Visit our Web site at www.wiley.com/compbooks/
Yokota faces disruption of cable, broadband Internet service
Yokota faces disruption of cable, broadband Internet service
Stars and Stripes, D.C. - Sep 10, 2006YOKOTA AIR BASE, Japan Premium cable television and broadband Internet service will cease for several months at Yokota this fall. ...
Source: www.estripes.com
In-flight Internet service takes a nose dive
The Hankyoreh, South Korea - Aug 22, 2006In-flight Internet service, which drew huge public attention when it was launched a year ago, has failed to meet customers demands, causing losses for ...
Source: english.hani.co.kr
Stornoway Airport gets wireless internet service
Cheapflights.co.uk, UK - Sep 4, 2006Travellers using Stornoway Airport, in Scotland, will be able to check their email and browse the web with the launch of a new wireless internet service. ...
Source: news.cheapflights.co.uk
Service - YouTube: Waiting For The Payoff
YouTube: Waiting For The Payoff
YouTube Inc. is the Internet company to beat these days. Wowed by its meteoric rise -- the 19-month-old site dishes up 100 million daily videos -- startups and giants alike are crowding into the video-sharing market. Microsoft Corp. (NASDAQ:MSFT - News) is developing its own service. And this fall, the founders of the Skype (NASDAQ:EBAY - News) and Kazaa services will unleash the Venice Project,
Source: news.yahoo.com
Money tip: Save on phone service
NEW YORK -- With the advent of cell phones, Internet phoning and new technologies such as Skype, you can save a lot of money on long-distance (and local) calls. But it also can be confusing to navigate the myriad options and still get the best service for your buck.
Source: www.post-gazette.com
Amazon launches video download service
Amazon.com has launched a video download service, ending months of speculation that the internet retailer would be getting into the online TV and movie business.
Source: www.thisislondon.co.uk
College Internet Marketing Online Becomes Essential Strategy for Recruiting Students
(PRWEB) September 10, 2006 -- A marketing revolution has recently occurred in the higher education world.
Source: news.yahoo.com
